Wave Digital Media is an independent trading desk for real-time media buys HQ’d in Toronto, Canada.
Their mission is to escape the confines of traditional low-impact online display with cutting-edge technology.
By leveraging a proprietary DMP and leading buy-side platforms,
they provide the highest marketing yield for advertisers and agencies.
Ride the wave on their hyper-targeted, multi-platform exchange.
Real time bidding, evolved
Solutions
We help advertisers achieve their marketing goals through precise planning, set-up, and execution of online display, video, mobile, and social RTB campaigns. Our multi-platform approach delivers optimal performance for advertisers and agencies.
Display RTB
Promote your brand on over 3 million websites.
Video RTB
80% of users who are shown your video will watch it.
Mobile RTB
Minimize wasted impressions and control your ad spend.
Social RTB
Exclusive access to FBX real-time bidding and retargeting.
What Exactly is RTB??
Real-Time Bidding (RTB) is algorithm-driven purchasing of individual ad impressions that occurs in real-time.
Websites supply premium digital ad inventory, in the form of impressions, to ad exchanges.
Ad exchanges facilitate an auction where advertisers bid on individual impressions, in real-time.
The winning bidder purchases the single impression and their ad is shown to the desired viewer.
RTB is the most cost-efficient and targeted way to market your brand on quality websites.